In: Business Ideas| Cool Companies| Cool Tools| Job Search| Media| Motivation| Web 2.0| conversations| thoughts
1 Aug 2008Earlier this year, I accepted an advisory and research position with CrowdVine. CrowdVine is in the “white label” social networking business. The company helps people in groups, associations, and attending events to meet smarter through their software solutions and associated services. You can learn more about the current product features here: http://www.crowdvine.com/home/features
I can’t believe my [...]
In: Business Ideas| Internet| Media| Web 2.0| conversations| thoughts
18 Jun 2008The invention of Brand equity was loosely defined in the 90s as intangible value that companies and products held in the mind of a prototypical“consumer”. Brand equity was driven by a comprehensive brand strategy or brand identity. Brand marketing enthusiasts featured the difference between a company’s asset book value and its stock price as one [...]
A friend pointed me to the postcrossing service the other day.
I love the idea of this service. I have many international friends and love to travel. When I am unable to enjoy these interests, receiving little random notes from around the world sounds like an interesting substitute.
I think this is yet another idea that could [...]
In: Business Development| Business Ideas| Internet| Web 2.0| Work Experience| conversations
13 May 2008Leveraging partner ecosystems is not new. Social Media has not reinvented the space. Regardless of how you are experimenting with social media and partnering to drive customer value, I would recommend to not stray too far from basics. Here are 3 rules I recommend:
Never embarrass your partners in front of their customers
Maintain a [highly] visible [...]
In: Business Ideas| Cool Companies| Internet| Media| Web 2.0
8 May 2008The last day of conference treated attendees to some really good KeyNote speakers. Here are the big ideas I that made an impression on my notebook:
Cool new concept: “The Adopter Class” These people live on the bleeding edge. Pros: They love the new and the next and will willingly sign up for any new web [...]
In: Business Development| Business Ideas| Design| Internet| Life Lessons| Projects| Skills| Work Experience
5 May 2008I grew up on a farm in the country, across the street from my grandparents.
The roots of my family’s involvement in farming began with their immigration to the United States at the turn of the 20th century. My basque great grandparents settled in the Imperial Valley via Cuba (they moved on after 2 years because [...]
Is my cloud computing strategy full of hot air? Bubble talk abounded at the conference, but I was amazed when I walked the expo floor. There were many “infrastructure” service providers offering computing scaling services, build in IT Ops services, On demand storage and CPUs, Ad networks for hire, etc which got me to thinking: [...]
In: Business Ideas| Internet| Media| Web 2.0
23 Apr 2008Yesterday I had the opportunity to have many great conversations about Web 2.0 tools, techniques, and business strategies. Here are a few points that stand out to me:
1. I need business cards! I need a reference flier that describes my services. Old media / traditional networking is still modus operandi for the business professionals I [...]
For the past few months, I have been training for my first marathon. When I successfully complete the Big Sur marathon in 2 weeks time, I will have many new friends and mentors to thank from the Kstar running club.
Long distance running has been a very positive habit that I have added to my life. [...]
In: Books| Business Ideas| Cool Tools| Modern| Motivation| Tips
28 Mar 2008I recently read a summarization of Aristotle’s points of virtue. As someone who studied both business and philosophy in college, I find it interesting that the concept of virtue is a best an individual concern. Aristotle defines virtues in reference to their excess. As IT professional I can relate [...]
In: Business Ideas| Internet| Media| Project
7 Mar 2008Contact Me [leads at lucefocus dot com] for more information! I will work on a fix bid basis for “sprint” research projects between 6-10 hours. Get results today!
A myriad of information forms are making their way onto the Internet about everything and everyone. Your customers, potential customers, vendors, and [...]