In: Business Ideas| Cool Companies| Cool Tools| Job Search| Media| Motivation| Web 2.0| conversations| thoughts
1 Aug 2008Earlier this year, I accepted an advisory and research position with CrowdVine. CrowdVine is in the “white label” social networking business. The company helps people in groups, associations, and attending events to meet smarter through their software solutions and associated services. You can learn more about the current product features here: http://www.crowdvine.com/home/features
I can’t believe my [...]
In: Business Ideas| Internet| Media| Web 2.0| conversations| thoughts
18 Jun 2008The invention of Brand equity was loosely defined in the 90s as intangible value that companies and products held in the mind of a prototypical“consumer”. Brand equity was driven by a comprehensive brand strategy or brand identity. Brand marketing enthusiasts featured the difference between a company’s asset book value and its stock price as one [...]
In: Business Development| Business Ideas| Internet| Web 2.0| Work Experience| conversations
13 May 2008Leveraging partner ecosystems is not new. Social Media has not reinvented the space. Regardless of how you are experimenting with social media and partnering to drive customer value, I would recommend to not stray too far from basics. Here are 3 rules I recommend:
Never embarrass your partners in front of their customers
Maintain a [highly] visible [...]
Why is it that my social media platform smells like my old high school gym locker room?
Answer: 56% of US users aged between 13-21 have created “content” online.
Oh! That explains it. Funny Facebook video below:
Idiots of Ants Facebook Video
Sphere: Related Content
In: Business Ideas| Cool Companies| Internet| Media| Web 2.0
8 May 2008The last day of conference treated attendees to some really good KeyNote speakers. Here are the big ideas I that made an impression on my notebook:
Cool new concept: “The Adopter Class” These people live on the bleeding edge. Pros: They love the new and the next and will willingly sign up for any new web [...]
In: Web 2.0| conversations
4 May 2008Quote from Business Week:
Personalization works, and several companies are working on ways to make it work better. Microsoft recently filed a patent application that would use offline data such as credit-card transactions, estimated physical location (from cell-phone towers), and TV viewing habits to serve you a customized ad the next time you go online. The [...]
Is my cloud computing strategy full of hot air? Bubble talk abounded at the conference, but I was amazed when I walked the expo floor. There were many “infrastructure” service providers offering computing scaling services, build in IT Ops services, On demand storage and CPUs, Ad networks for hire, etc which got me to thinking: [...]
In: Business Ideas| Internet| Media| Web 2.0
23 Apr 2008Yesterday I had the opportunity to have many great conversations about Web 2.0 tools, techniques, and business strategies. Here are a few points that stand out to me:
1. I need business cards! I need a reference flier that describes my services. Old media / traditional networking is still modus operandi for the business professionals I [...]
One of the best facilitation tools in my toolbox relates to the anti-brainstorming. Here’s how it works:
Get your group to focus on what your product / process / thing would look like if it were completely broken.
Do this exercise out loud and be stunned at the high energy of the participants.
Control the energy [...]
In: Cool Tools| Job Search| Web 2.0
4 Mar 2008While I am thinking “outside the box” on my current job search, I am also a closet compulsive when it comes to playing around with anything web 2.0. In as much as the web 2.0 things I check out also support my job searching activities, then I will highlight them in this blog. [...]